Last summer, as part of our interim branding effort for Seneca Gaming Corporation, TMG “wrapped” a few Metro Rail subway cars to draw attention to Seneca Buffalo Creek Casino. This year, we’ve refreshed the campaign by incorporating the current “It’s Time To Play” design and widening the focus to include all of the Seneca Resorts… Read more
When Peter and Rebecca McCauley, the owners of the Hudson Building (our next door neighbor at 483 Main Street), decided to host an event benefiting Hospice Buffalo, TMG was happy to participate as a sponsor. Motivated by Mrs. McCauley’s positive experiences with Hospice, the Give Back Event was created to thank the nurses of Hospice… Read more
The Martin Group is proud to announce a new partnership with Southern Tier Brewing Company (STBC). Immediately, TMG sprang into action following Southern Tier’s victory in the USA Today “For The Win” Ultimate Craft Beer Bracket championship. STBC won a string of online matchups, fashioned after the NCAA March Madness Tournament. To maximize the opportunity… Read more
[vimeo id=”123092346″ align=”center” mode=”normal”autoplay=”no” maxwidth=”769″] Fifty years in business is truly an accomplishment worth celebrating. When one of our biggest clients, Orville’s Home Appliances (OHA), reached that golden milestone, they asked TMG to help them share the news and their excitement. We organized a comprehensive media campaign, utilizing print, television and radio that would build… Read more
The Martin Group is proud to be the Agency of Record for Evans Bank. It’s always a pleasure to develop concepts for promoting their banking and financial services. Most recently, we had to showcase their Money Market Account (offering a market-leading 1.01% APY) and their new Mobile Deposit service (which allows customers to deposit a… Read more
When TMG undertook the comprehensive rebranding of the national nonprofit organization Creative Education Foundation (CEF), one of our assignments was a total reconsideration of their online presence. As one of the innovators in the field of imaginative thinking and leadership development, CEF needed a website that matched the level of the services they provide. Maintaining… Read more
It couldn’t be more appropriate that “Pride and Joy” was the theme of the 2015 Rochester Advertising Federation ADDY Awards, considering how proud and joyful we are to have opened our new Rochester office last year. Congrats to our Rochester Team on TWO Gold ADDYs, for two amazing clients: Gold ADDY Three Brothers Winery & Estates –… Read more
New Era Cap wants to build awareness of their Diamond Era Collection in time for the new baseball season, so they’ve turned to The Martin Group. Featuring two key New Era technologies: COOLERA™ and SOLARERA™, which offer superior cooling and UV protection, respectively, Diamond Era caps are also lightweight, breathable and sweat wicking. These high… Read more
The Martin Group partnered with Catholic Charities of Buffalo to conceive a theme for the 2015 Appeal, the organization’s annual fundraising campaign now in its 91st year. Our concept— “Find Good Within: protecting. strengthening. empowering.” – considers everyone has a story of how they got to where they are in life. It is about setting… Read more