A Western New York native, Bridget Niland has excelled as an athlete, an advocate and an administrator. Currently serving as Dean of the College of Hospitality, Tourism and Sports Management at Niagara University, Bridget is a graduate of the University at Buffalo Law School. She served in several management roles at the NCAA’s national office,…  Read more

Congratulations on 10 years with The Martin Group. What has been your favorite part about working here? Lisa Braun: My favorite part is working with so many talented and smart people over the years. How has your typical workday changed over the past decade?  LB: I started off [in this business] 38 years ago in…  Read more

A former Division I women’s lacrosse player at Georgetown University, Kristen Bandos has helped build a pro league from scratch. As Vice President, Partnership Marketing at the Premier Lacrosse League (PLL) she is connecting brands to the sport, to athletes, and raising the profile of the game in the United States and globally. The following…  Read more

An incredible amount of change has swept through the food industry in just four years. From structural upheaval at the hands of a worldwide health emergency to shifting needs of customers across all demographics, the industry has advanced—and its transformation continues to be a work in progress. But what happens next? Where will this essential…  Read more

On September 26, The Martin Group received 16 awards at the 2024 PRSA Buffalo Niagara Excalibur Awards ceremony, earning industry recognition for the outstanding work of the agency’s public relations, public affairs, and content teams. The winning projects represent The Martin Group’s continued commitment to excellence across Western New York and beyond. The annual Excalibur…  Read more

Not a day goes by that we don’t hear how artificial intelligence (AI) is changing the way we live and work. It’s a seismic shift; and in many industries, AI has fundamentally transformed the way companies conduct business, communicate with customers, and solve pain points that continue to impact both. This couldn’t be truer than…  Read more

What do Kamala Harris, Charli XCX and The Martin Group’s public relations and public affairs teams all have in common? We have one word for you: BRAT.  Our colleagues have been working with clients to maximize each moment over the last several months. We’ve made headlines and landed huge wins in publications across the country,…  Read more

As Senior Vice President for Culture, Diversity, Equity, & Social Responsibility at the nonprofit New York Road Runners (NYRR), Erica Edwards O’Neal works to create an inclusive environment that benefits the entire organization – from employees to volunteers to the runners who lace up for its 60 adult and youth races, including the iconic TCS…  Read more

It’s no secret that the food industry has been in a difficult position since the COVID-19 pandemic. Rising food and labor costs combine with a workforce that is looking for a lot more from their employers and consumers who are tightening their wallets due to economic uncertainty. Couple that with, as Lizzy Freier from Technomic…  Read more