The Martin Group is on the lookout for a talented Graphic Designer with a blend of creative thinking and hands-on execution skills that is quick on their feet. This work involves all media platforms, including:
- Logos and branding
- Digital communications, websites, mobile apps and emails
- Marketing materials
- Print advertising
- Television and video
Graphic Designers need to be natural visual thinkers, ready to expand on their skills and learn from senior art directors in order to flourish. The job demands the confidence to creatively assertive ideas and the passion to sell ideas to peers and clients. A Graphic Designer will also have some responsibility to help develop the design offering of an agency. Pro-active in approach, and with a genuine understanding of the visual medium, the role is very ‘hands-on’ and often busy.
A day in the life of
A Graphic Designer’s tasks will often include:
- Generating original visual executions that are both exciting and creatively attractive
- Delivering work of the highest quality after working with team members to develop new ideas
- Working with the senior art director and account managers to establish appropriate creative directions
- Staying abreast of new media formats and learning how to incorporate them into campaigns
- Working with senior designers and senior art directors to establish new skills and insights
- Visually execute company-wide creative initiatives for self-promotional materials and new business initiatives
Skills required
A Graphic Designer needs a wide range of design and creative capabilities. These include:
- An strong understanding of creative design and layout
- Strong skills with design software such as InDesign CC, Photoshop CC and Illustrator CC
- The ability to build creative and unique ideas
- The confidence to communicate your ideas and sell them to peers and clients
- The flexibility to adapt your ideas to suit client expectations
- The willingness to work to tight deadlines in high pressured environments without compromising on work quality
- An awareness of digital media and evolving online platforms
- An innovative approach to the ways in which advertising is executed
- A track record of inventive and compelling design work
- Being team oriented and a willingness to collaborate with others
- Must remain positive under difficult circumstances and have a strong work ethic
Graphic Designers are expected to present their work in a way that absorbs and engages particular audiences. A good portfolio will give a junior director an edge, so it is important to document all projects.
- Knowledge of Power Point and After Effects is a plus
If interested in this opportunity to work with one of WNY’s fastest-growing companies in our Buffalo headquarters, please email Creative Director Dave Riley at dave@martingroupmarketing.com.