TMG Awarded 13 American Advertising Awards by the American Advertising Federation
TMG earned 13 awards as part of the American Advertising Awards Buffalo, hosted by American Advertising Federation (AAF) Buffalo on Friday, March 10. Formerly known as the ADDYs, the American Advertising Awards honor advertising professionals, along with the best local advertising and marketing work from the previous year. Over 500 professional and student entries were scored… Read more
New Era – Gold Rush
TMG stuck to a gold standard when it came to branding New Era Cap’s Super Bowl Gold Rush Party and Style Lounge event. Staged at The Battery in San Francisco, CA, our creative was inspired by the big game’s Bay Area location and its “Gold Rush” history, along with the NFL’s golden 50th anniversary season.… Read more
New links for New Era Golf.
In addition to supporting “big league” sports like the NFL, NBA and MLB, New Era Cap produces an impressive line of high performance caps for golfers. To give New Era’s Golf division somewhere to put specialized content, showcase featured products, announce news and awards, and educate customers about the headwear line, New Era needed a… Read more
Creative Thoughts on the New Instagram Logo
Instagram debuted its new logo this past Wednesday, and as expected, with the launch came both backlash with some love mixed in. We asked our creative team at TMG to weigh in on the new look; here’s what they had to say. I feel the older is more unique and families with the name better. It’s the… Read more
A golden era.
In keeping with the Super Bowl’s 50th anniversary, a common “golden” theme ran through this year’s NFL season. When TMG was charged with developing a concept and design branding for New Era Cap’s Super Bowl Gold Rush Party and Style Lounge event at The Battery in San Francisco, CA during Super Bowl weekend, we knew… Read more
The Martin Group Named Sixth Fastest Growing Company in Western New York
Buffalo, N.Y. – The Martin Group (TMG), a premier advertising, branding and public relations firm headquartered in downtown Buffalo, has been named the sixth fastest growing company in Western New York, according to Buffalo Business First and the 2015 Fast Track Awards. “It’s a real honor to be recognized for continued growth as a company,… Read more
The Power of The Brand: Tod Martin Speaks at Global New Era Summit.
BUFFALO, N.Y. — Tod D. Martin, founder, president and chief creative officer of The Martin Group (TMG), a premier branding, advertising, and public relations firm with offices in Buffalo and Rochester, was the keynote speaker at a global conference for leaders from New Era Cap Company and more than 200 of their partner supplier companies from around… Read more
This is the cap of sparkling creative.
New Era Cap wants to build awareness of their Diamond Era Collection in time for the new baseball season, so they’ve turned to The Martin Group. Featuring two key New Era technologies: COOLERA™ and SOLARERA™, which offer superior cooling and UV protection, respectively, Diamond Era caps are also lightweight, breathable and sweat wicking. These high… Read more
A New York state of mind.
When our biggest client wanted to engage its biggest members, it led to one of the biggest pieces of work TMG assembled last year. To celebrate the ushering in of 2015, Seneca Niagara Resort & Casino planned an extravagant, New York City themed party (Seneca Allegany Resort & Casino featured Paris). The invitation they commissioned… Read more