Public Affairs Manager

As a Public Affairs Manager, you will act as the day to day contact for the client, overseeing creative service needs, vendors and outside consultants in order to meet client agreed upon objectives, effectively communicate with the public, and maintain a favorable image.

At The Martin Group, we have a different brand of thinking. You will be successful in this role if you are passionate about what you do and engaging with others, demonstrate creativity in delivering solutions, and are committed to professional growth and propelling client success.

Primary Responsibilities:

• Acts as the day-to-day contact for the client, overseeing creative service needs, vendors and outside consultants as needed to carry out client requirements to maintain a favorable public image
• Maintains a solid understanding of the political and business landscape regionally, statewide, and nationally
• Helps clients achieve success through personalized service and an understanding of their businesses and industries, as well as their challenges and opportunities
• Writes compelling and on-brand content for digital and social channels, as well as an aptitude to develop experience in managing social media campaigns and efforts
• Approaches problems as opportunities. Asks questions, takes initiative, and implements creative solutions to assist the client in solving complex and challenging high stakes issues.
• Assists senior members of the PA team in leading the media outreach initiatives in the business inclusive of pitching, handling media queries and managing relationships between the client and local media
• Attends networking and media events and meets with suppliers and partner organizations to discuss aspects of PA campaigns and activities. Runs client meetings with assistance and support from more senior members of the PA team.
• Supports the creation of press releases media advisories, scripts, speeches, talking points, blog content, social media postings, strategy memos, and other internal/external Public Affairs content
• With support from more senior members of the PA team, provides strategic counsel to clients
• Assists senior members of the PA team in delivering presentations to audiences
• Creates and manages the budget and works with the PA team to ensure that projects are completed within the budget
• Establishes high-level community business relationships, as future business drivers for agency including key print, broadcast, and digital journalists
• Leads efforts for proposal copy. Participates in new business presentations periodically

Secondary Responsibilities:

• Plans special events and press conferences

Skills and Abilities:

• Communicates effectively in person, virtually, via email, and via the telephone with both the client and the agency’s Public Affairs team on specific projects
• Ability to write content, copy and messaging in variety of styles, voices and tones, adaptable to different target audiences or branding initiatives
• Strong presentation skills
• Ability to consistently meet deadlines, surpass client expectations, and demonstrate competence and discretion at all times.
• Ability to be proactive, reliable, reasonable and accurate with an attention to detail
• Knowledge of news and digital trends and tactics, with the ability to mobilize audience participation and engagement, and develop content and editorial pieces
• Proficient with Twitter, Facebook, LinkedIn, and other Social Media sites
• Proficient with Microsoft Office, WordPress, Hootsuite, Dropbox, and other such tools
• Collaborates effectively internally and cross departmentally to reach Agency objectives

Requirements:

• Bachelors Degree in PR, Communications, Marketing, or equivalent work experience required
• Minimum of 2 years of experience in the Public Affairs field
• Agency experience preferred

Salary Range: $65,000 – $80,000