Inspired by her high school guidance counselor who told her, “I can picture you being a spokesperson for Revlon,” Traci went on to graduate magna cum laude with a BA in Public Relations from SUNY Oswego. Her 8 years of industry experience includes public relations and account service roles, managing relationships with clients such as ESL, Six Flags Darien Lake, the Greater Rochester Health Foundation, and the American Diabetes Association. Traci attributes her invaluable ability to connect with clients to her experience in both agency and corporate environments—experience she translates to her role at The Martin Group. As a Senior Brand Manager, she acts as a liaison to clients including Nichols School, Jewish Senior Life, Trillium Health, Generations Bank, and New York Wine & Grape Foundation—planning projects, handling budgets, and developing ongoing business relationships. When Traci isn’t in the office, you’ll likely find her keeping up on the latest pop culture and celebrity gossip, visiting her parents for their weekly Sunday family dinners and football, and volunteering with Gilda’s Club in Rochester.