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Mike Barone

Senior Consultant

Throughout his quarter-century career, Mike has provided a full spectrum of public relations, advertising, event management, research and other marketing services to clients in such industries as higher education, financial services, manufacturing and construction, plus a broad array of nonprofits. A former Director of Marketing and Communications for SUNY Fredonia with a passion for storytelling and an understanding of business management, Mike takes pride in helping clients create marketing activities that make sense — for their brand, budget and business. He brings a managerial perspective to strategies and tactics, considering concepts like operations management, staff resources and competitive position in his analyses, recommendations and implementations. When not conceiving innovative client solutions, Mike enjoys concerts, sporting events and being a proud father to his daughter, son, cat, dog… and over 500 Pez dispensers.