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5 min read

The Martin Group earns 16 awards at PRSA Buffalo Niagara’s 2024 Excals

On September 26, The Martin Group received 16 awards at the 2024 PRSA Buffalo Niagara Excalibur Awards ceremony, earning industry recognition for the outstanding work of the agency’s public relations, public affairs, and content teams. The winning projects represent The Martin Group’s continued commitment to excellence across Western New York and beyond. The annual Excalibur…  Read more

14 min read

Summer 2024 Headliners: Keeping up with the trends and landing coverage across industries

What do Kamala Harris, Charli XCX and The Martin Group’s public relations and public affairs teams all have in common? We have one word for you: BRAT.  Our colleagues have been working with clients to maximize each moment over the last several months. We’ve made headlines and landed huge wins in publications across the country,…  Read more

2 min read

2024 PRism Awards

Our team gathered together in the Flower City last week for one of the biggest nights for Upstate New York’s communications industry. The Rochester PRSA Chapter held its annual PRism Awards ceremony, celebrating the region’s top public relations campaigns over the last year. Each submission is judged based on research, planning, execution and evaluation —…  Read more

4 min read

The Martin Group Headliners: PR Wins on Broadband, Tech Workforce, Paint Recycling, Construction, Girls’ Soccer

Whether it’s an article in a local paper or an interview on national television, we love seeing our clients’ making headlines. For our agency’s public relations and public affairs teams, part of their job involves making connections and creating opportunities that deliver value for our clients and our communities. Often, our team works collaboratively with…  Read more

2 min read

PRism Awards 2023

On Wednesday night, the Rochester PRSA Chapter held its annual PRISM awards ceremony recognizing the area’s top public relations campaigns and professionals. The Martin Group’s PR team was on-site for the evening celebration at the Jackrabbit Club located in the bustling Neighborhood of the Arts—and left with a total of eight awards! This includes receiving…  Read more

5 min read

Engaging Community Through Sports

With tip-off of the 2023 NCAA Women’s Final Four only days away, the NCAA, Dallas (Texas) Local Organizing Committee, Big 12 Conference, and ESPN are gearing up for a signature moment in women’s sports history—the 50th anniversary of Title IX, celebrated alongside the NCAA championship competition it helped foster. This is only the second time…  Read more

8 min read

Preparing for the worst, and hoping for the best in 2023

Why this is the year to create a crisis communications plan, or update the one you have “The Chinese use two brush strokes to write the word ‘crisis.’ One brush stroke stands for danger; the other for opportunity. In a crisis, be aware of the danger—but recognize the opportunity.” -President John F. Kennedy Ready or…  Read more

5 min read

Oishei’s Healing Arts Program promotes power of connection

Over the past two-year period—which has been defined by separation and isolation—The Martin Group has developed a renewed appreciation for our need to pursue multifaceted connections with our clients and their work. It’s the foundation of both who we are as an agency, and as creative professionals. Forming palpable connections propels our passions and fills…  Read more

3 min read

Face Crisis Like an Olympian

It doesn’t matter if you take part in a pickup match, are a member of an amateur sports team or even made it to the big league—the rules of a game remain essentially the same, even as we revel in all the world-class competitors at the recently completed Olympic Games in Beijing.  However, there are…  Read more