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6 min read

Branding & Identity: Communicating the Value of Place

Answering the big questions Often, we’re tasked with marketing not just the what, but the where. A medical center, for example, is more than just the vital services they provide. It’s the team of dedicated doctors, nurses, surgeons, and others who are entrusted to deliver the necessary care to each patient. And it’s the efficient,…  Read more

2 min read

To our wearer of many hats: Many hats off to you.

The Martin Group is proud to congratulate Senior Vice President and Managing Director Lisa Strock on being selected as one of Buffalo Business First’s 2018 Women of Influence and honored at a ceremony inside Buffalo’s Hyatt Regency on September 18. As deservedly being recognized as one of 25 vital female leaders in the region, Lisa’s…  Read more

3 min read

365 Days at 620 Main Street

The Martin Group sharpened its giant scissors and then cut the red ribbon for its new corporate headquarters, located at 620 Main Street in downtown Buffalo, in May 2017. In July and following an extensive interior renovation of the building, our firm made the official move two blocks north from what was then home (477…  Read more

7 min read

“Children's is Moving" Integrated Communications Campaign wins prestigious Silver Anvil Award

Public Relations Society of America’s (PRSA) highest honor recognizes efforts of Buffalo, NY-based Kaleida Health and The Martin Group in effectively introducing the new John R. Oishei Children’s Hospital Yesterday evening during the Public Relations Society of America’s (PRSA) national awards gala at the Edison Ballroom, Buffalo-based Kaleida Health and The Martin Group received a…  Read more

3 min read

The Martin Group’s Headquarters Wins “Brick by Brick” Award

The Martin Group has been awarded a “Brick by Brick” Award in the New Office category for its corporate headquarters, located at 620 Main Street. The 2018 Brick by Brick winners, announced during a Monday night ceremony held at WNED Studios and attended by more than 300 people, were selected from 12 different categories by…  Read more

9 min read

"We Love New York" - Our team's favorite destinations in the Empire State

We asked our staff what their favorite destination in New York State is and why they love it so much Here’s what they had to say. New York City That’s a no-brainer. I consider it the heart of our country and there’s just no place like it on earth. Alexa Christopher, Vice President | Brand…  Read more

3 min read

Logo and helmet designs unveiled for new Capital Region AFL team

Back in January, Albany AFL announced the “Albany Empire” as the new name for the new Arena Football League (AFL) team. Albany Empire represents the home team for the Capital of New York and the Empire State, along with the power needed to be successful in the tough, fast-paced sport of Arena Football. The team’s…  Read more

3 min read

Employee Spotlight: Mary Bonomo, Assistant Art Director

At The Martin Group, great ideas and results really are a group effort. They come from remarkably talented individuals that we form into equally remarkable teams. Meet Mary Bonomo, an assistant art director on our Creative Team.   Where were you working before Martin Group and in what role? An associate art director at Partners…  Read more

2 min read

Turkey Trots & New Years Resolutions with YMCA Buffalo Niagara

Our client YMCA Buffalo Niagara has so many things going for it, not the least of which is longevity. Locally founded in 1852, this community based organization provides programs designed to build a healthy spirit, mind, and body for all. It’s signature event is a time honored tradition in Buffalo that has become part of…  Read more